AUTHOR BRANDING: Make it Memorable January 18, 2011 | DBW | 8 Sarah Wendell | “Building a brand name is not about selling books – it’s about making your name memorable.”
Reversal of Royalties: A Modest Proposal October 1, 2010 | DBW | 10 By Bob Mayer | “This is a win-win situation. The author makes more money. The publisher makes more money.”
Publishing is Dead, Long Live Publishing August 24, 2010 | DBW | 12 By Shiv Singh | “Seth Godin believes in the power of his brand and is betting everything on it.”
Blurring the Lines Between Fiction and Reality June 1, 2010 | Marian Schembari | 5 By Marian Schembari || “Fresh ideas certainly beat annoying the world with friend requests and promotional tweets.”
Gretchen Rubin: Social Media Happiness for Authors April 26, 2010 | DBW | 27 By Joe Dolce || “Publishers don’t have the time to think about it; and a lot of authors don’t know what to ask for.”
Why Don’t Publishers Market ALL of Their Books? April 23, 2010 | DBW | 10 By Jane Friedman || “Everyone in publishing acknowledges the system is not ideal. It is in fact broken.”
Transmedia Requires New Breed of Writers, Publishers April 19, 2010 | DBW | 16 By Alison Norrington || “For transmedia novelists (and publishers) to retain creative control will require more than a repurposing of content.”
OpenSky Seeks to Add Value to Author Platforms April 7, 2010 | Marian Schembari | 8 By Marian Schembari || “Open up shop and recommend/sell your favorite crafty products; make some more money; write another book.”
Glue Offers Authors an Alternative to Amazon March 18, 2010 | Marian Schembari | 12 By Marian Schembari || “Adaptive Blue’s Firefox browser add-on, Glue, has been downloaded an impressive 2.4 million times and counting.”
The New Farm System: From Blog to Book February 12, 2010 | DBW | 32 By Iris Blasi || Not everything from the web works; “It takes more art and timing to get it right than you might think.”
Digital Book World
Digital Book World